Winning Isn't Optional. It's the Only Outcome We Strive For.
Led by David Polyansky, a battle-tested strategist with a history of taking on, and winning the toughest challenges. Just Win Consulting is here to help you achieve the victories that matter most.
Winning Tough Battles with Unmatched Commitment
Meet David Polyansky
David Polyansky is a strategist and communications counselor with professional experience in the political, public affairs, sports, entertainment, and legal sectors. Over the course of his career, he has been known for taking on the toughest of challenges and helping many of his clients defy great odds.
At Just Win Consulting, David helps high-profile clients improve their overall brand position, rapidly and effectively respond to timely communications challenges, and strategically navigate the always-evolving political landscape.
David previously served as Chief of Staff to Senator Ted Cruz where he helped guide an office representing over 28 million Texans through numerous pivotal moments, including influencing several major components of the historic “Tax Cuts and Jobs Act” of 2017, helping drive federal support for the rescue and recovery efforts of Hurricane Harvey across the entirety of the Texas Gulf Coast, and passage of several Cruz-sponsored bills and measures, including expansion of the benefits of 527 Savings Accounts to primary grade levels.
He has served in a senior capacity to five Republican presidential campaigns, including as a senior adviser to Scott Walker’s 2016 presidential campaign, later joining Senator Cruz’s presidential campaign as a senior adviser for politics and communications, and most recently as Deputy Campaign Manager for Governor Ron DeSantis’ 2024 effort.
In 2015 David was awarded “Strategist of the Year” honors by the American Association of Political Consultants (“AAPC”) for his work as senior strategist to Senator Joni Ernst’s historic victory where she became the 51st Republican senator in the new Republican majority and the first woman to represent the state of Iowa in Congress. The same election cycle he helped Oklahoma Governor Mary Fallin earn her own re-election. In the 2022 election cycle, David led Senator Eric Schmitt’s Super PAC and most recently did the same for Senator Cruz’s 2024 re-election by raising and directing over $38 million in outside support.
A six-year veteran of the United States Marine Corps, in 2004 David took a sabbatical from his legal career to join Texas’ 1st Battalion, 23rd Marines for duty in Al Anbar Province, Iraq in support of Operation Iraqi Freedom.
David is a graduate of the University of Houston Law Center and was previously a practicing commercial litigator in Texas. Today, he resides in Houston, Texas with his wife, Kirsten, and two children.
Just Win's Core Values
Integrity
We are transparent and honest in everything we do, even if it means delivering difficult news. Our commitment to our clients means no surprises, just clear, honest communication.
Teamwork
Relentlessness
Outcome-Driven
We don’t chase contracts. We don’t chase the limelight. We chase results. Our goal is to help empower our clients to succeed, even if that outcome means you no longer need our services. It is simple to us: when you win, we win.
Just Win's Core Values
Each client—whether a Fortune 500 company, a national or statewide campaign, or an emerging trade association—gets a tailored strategy designed specifically to tackle their unique challenges.
We specialize in strategic counsel, general consulting, strategic and crisis communications, governmental relations and public affairs. Whether it is navigating complex executive, legislative or regulatory environments or crafting and executing a detailed campaign program, we will be by your side every step of the way.
What Sets Us Apart
We don’t aim to hold onto clients through complacency. We are here to win the fight for the client, not to renew a consulting contract. As David often says, “When you define success, it’s simple—you either win, or you don’t.”
